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A story, a committed team, a continent, and values!

A story, a committed team, a continent, and values !


The availability of actionable information has long been a challenge in Africa. Market research and marketing solutions represent a kind of luxury for many businesses in Africa. Intuition roots most business decisions. IRMD now represents an ardent hope for Africa and the organizations that operate there because it is working to make available credible and useful information developed for reliable decision making without the pain of the price.

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Our bet is to efficiently assist organizations in Africa to become and remain profitable and sustainable. This thirst all the time lies at the heart of IRMD. With a team committed to serve our atypical continent, IRMD can integrate every social and cultural characteristic of the brave African people to give more value to its partners.

IRMD is very proud to be African and absolutely believe in the progress of Africa by Africans. We simply take our place in what we do best, and we offer our partner the best in strict compliance with international standards.


Continuously investigate Africa current behaviours, forecast changes in lifestyle, anticipate tomorrow needs and wants, enlighten your strategic decision-making, Helping you REACH the highest picks... We are IRMD Africa!

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Contact us!

04 BP : 1231

Lot 783 KPONDEHOU Building, 1st Floor, Block 2, Boulevard du Canada Street 560 Cadjehoun Cotonou


(229) 69 19 88 88